A tenth of a second
People judged attractiveness, trustworthiness and competence after seeing a face for 100 milliseconds.
Willis & Todorov (2006), Psychological ScienceEarly access · Rated by real people
Upload a photo or voice clip. Real people, matched to the audience you care about, rate you on attractiveness, trust, confidence and more. No AI guesses.
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Why it matters
People judged attractiveness, trustworthiness and competence after seeing a face for 100 milliseconds.
Willis & Todorov (2006), Psychological ScienceStrangers picked more flattering profile photos of people than those people picked for themselves.
White, Sutherland & Burton (2017), Cognitive Research: Principles and ImplicationsBetter-looking people earned more than average, and plainer people earned less.
Hamermesh & Biddle (1994), American Economic ReviewAttractive people were assumed to have more positive personality traits.
Dion, Berscheid & Walster (1972), Journal of Personality and Social PsychologyWhat people rate
Each trait is rated by a panel matched to the audience you choose, then ranked against everyone else who's been rated.
Your results
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